Elzbieta Obielecka was appointed Head of Strategy for Advanced Accelerator Applications (AAA), a Novartis company in November 2019. Elzbieta has over 15 years of cross-functional, international experience in the pharmaceutical sector. Prior to joining AAA, Elzbieta was Director, Finance and Business Planning, Worldwide Markets at Celgene since 2017. In this position, she provided strategic and financial guidance, as well as risk and opportunity assessment to leadership of Hematology-Oncology and Immune-Inflammatory franchises, representing a portfolio of more than $5 billion. Elzbieta first joined Celgene in 2014, as Associate Director, Europe, Middle East and Africa Finance & Business Planning. From 2012 to 2014, Elzbieta worked at Alcon Management SA in Geneva. She started as Commercial Manager, Distributor Markets, where she led strategy implementation and the integration process across Ciba Vision distributors after the Novartis∕Alcon acquisition, and then became Brand Manager, Daily Contact Lenses for Europe, Middle East and Africa within the Vision Care Franchise. Before this, Elzbieta worked at Ciba Vision Poland, where she was Commercial and Marketing Manager, International Distributor Markets from 2008 to 2012. Elbieta first started her career in the pharmaceutical industry in 2003, as a Sales Force Representative at Berlin Chemie-Menarini and then later at Novartis Consumer Health. Elzbieta holds a Master of Science in Nuclear Physics from the University of Lodz and additional qualifications in Business and Management from the Warsaw School of Economics (SGH), both in Poland.